Marketing Expert Intern for AI-Driven Solutions

Benefits

• Intuit provides a competitive compensation package with a strong pay-for-performance rewards approach
• The expected base pay range for this position is $90,950-$123,050

Responsibilities

• As a Product Marketing MBA Intern, you will join a dedicated team focused on crafting exceptional experiences for both customers and experts
• Dive into data and brand research to identify new market opportunities
• Analyze audience segments and develop targeted brand value propositions to attract new talent prospects
• Contribute to campaign strategies to boost brand awareness, consideration, and conversion rates across multiple channels
• Develop engaging programs to promote brand advocacy and word-of-mouth marketing
• Define success metrics, track progress against milestones, and offer data-driven hypotheses for tests, manage experiments, interpret results, and suggest next steps
• Lead customer insights research, including qualitative and quantitative methods

Full Description

At Intuit, our mission is to drive global prosperity by creating innovative products that deliver exceptional value to customers. Our portfolio of iconic brands, including TurboTax, Credit Karma, QuickBooks, and Mailchimp, serves approximately 100 million customers worldwide.

We are central to our strategy to become an AI-driven expert platform, empowering consumers and small businesses by connecting them with the digital and human expertise needed to overcome financial challenges with confidence.

The Intuit Expert Network plays a vital role in this mission. As a Product Marketing MBA Intern, you will join a dedicated team focused on crafting exceptional experiences for both customers and experts. Together, we aim to build an expert network of choice where professionals can excel.

Responsibilities:

• Dive into data and brand research to identify new market opportunities.

• Analyze audience segments and develop targeted brand value propositions to attract new talent prospects.

• Contribute to campaign strategies to boost brand awareness, consideration, and conversion rates across multiple channels.

• Develop engaging programs to promote brand advocacy and word-of-mouth marketing.

• Define success metrics, track progress against milestones, and offer data-driven hypotheses for tests, manage experiments, interpret results, and suggest next steps.

• Lead customer insights research, including qualitative and quantitative methods.

Intuit provides a competitive compensation package with a strong pay-for-performance rewards approach. The expected base pay range for this position is $90,950-$123,050.